Defining Professional Excellence through Research and Engagement

AREA wants to improve the Alberta real estate industry’s understanding of true professional excellence, defining it with statistically relevant, benchmark Alberta consumer research, as well as member and key stakeholder input. Using these publicly released research results, AREA will develop applicable and measurable Standards of Professional Excellence for the Industry.

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Amount Funded

$50,000

Year Funded

2016

Funding Priority

Real Estate Leadership: Equip real estate and related professionals with the expertise to serve the public as trusted advisors on practical and emerging property practices and issues.

Contributor

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Alberta Real Estate Association

As the professional provincial body, the Alberta Real Estate Association (AREA) represents the interests and concerns of more than 12,500+ Alberta REALTORS®, from the 10 local real estate Board/Associations. We provide strategic leadership and advance the Alberta real estate profession through member-centric services, advocacy and professional development.